Work

Healthcare, research and AI. Each example is reconstructed from real work, with company, product and study details removed. The thinking is real.

Health literacy
From expert information to patient action
01
Correct is not the same as usable. A medicine leaflet, taken apart and rebuilt so patients can act on it.
What it shows
- Rewriting for real readers
- Templates that keep quality consistent
- Comparing what other companies do
Open
AI product
Designing AI around evidence, not magic
02
An AI research tool where no finding reaches a report unless it links to what a patient actually said, and a person has checked it.
What it shows
- Product thinking (MVP → requirements)
- Designing for AI mistakes
- Human sign-off built in
Open
Systems
Fix the system, not the symptom
03
Approvals kept stalling. It looked like a people problem. It was really a problem with the order of the steps.
What it shows
- Mapping a process end to end
- Finding the real cause
- Redesigning the order of work
Open
User research
Finding the gaps before patients do
04
Usability studies of medical devices: can real people follow the instructions safely? From expert review to study design to verdict.
What it shows
- Spotting gaps before testing
- Designing studies from scratch
- Turning findings into one clear fix
Open